Navigating the Health Policy Maze

Legislation, executive orders and administrative regulations create a health benefit maze for employers. The Alliance focuses its health policy work on providing answers that help employers successfully navigate that maze.


Health policy was strengthened in this fiscal year when:


The Health Policy Committee gained new members and tackled new topics.

Members reviewed the Health Policy Platform; guided The Alliance to update its approach to ongoing Health Policy work; reviewed the potential impact of changes to the Wisconsin workers’ compensation fee schedule; monitored legislation in Wisconsin and Illinois; and identified information to share in conversations with policymakers.


Michael Best Strategies became a health policy partner for The Alliance.

Michael Best Strategies provides business-to-business (B2B) governmental relations, shared value strategies and community/stakeholder engagement strategies. Michael Best Strategies’ work on behalf of The Alliance is led by Karen Timberlake, senior advisor and health policy consultant, who focuses on shared value consulting, sustainable community development and health system innovation.


Leaders from The Alliance visited Washington, D.C. in July 2018 to make connections with federal lawmakers.

Cheryl DeMars, president and CEO, and Teri Van Tassel, vice president, marketing and product innovation, spoke to staff for four U.S. senators, seven U.S. representatives and the Senate Health, Education, Labor and Pensions Committee. They offered The Alliance as a resource to public policymakers who want to understand how legislation impacts employers. Topics included the Cadillac Tax, health savings accounts (HSAs) and wellness rules. The Alliance also continued to connect with legislators at the state level.


The annual Health Policy Review event gave employers an update on the Affordable Care Act (ACA) and other policy developments.

Monthly blog posts and Alliance Learning Circle presentations also offered health policy perspectives to members throughout the year.


The Alliance continued to share educational materials and learning opportunities from the American Benefits Council.

The Alliance belongs to The Council on behalf of its member employers and insurance trusts.

Employers seeking better pathways through the health policy maze — and the opportunity to offer feedback to the policymakers who create it – are welcome to join the Health Policy Committee. To learn more, contact Cheryl DeMars at or 608.210.6621.

The Alliance

Annual Report 2018