Promoting Choosing Wisely is an ongoing initiative of The Alliance and a great way to help patients make better health care choices.
We are taking it back to basics by explaining the Choosing Wisely campaign and how it can help you educate individuals about overtreatment and health care consumerism.
The American Board of Internal Medicine (ABIM) defines Choosing Wisely as “an initiative to help physicians and patients engage in conversations about the overuse of tests and procedures and support physician efforts to help patients make smart and effective care choices.”
The goal of the campaign is to promote healthy dialogues between the patient and their provider. Materials are available for two audiences:
- Physicians/Providers. Materials for 26 different areas of care ranging from asthma to vascular medicine help providers apply evidence-based care recommendations before diagnosing a test or procedure.
- Consumers. Materials linked to 34 areas of care are available for consumers. Five characteristics, questions or recommendations have been captured for each area to help spur conversation between patients and their doctors.
Download a .pdf of all specialty lists here.
Consumer Reports coordinates the efforts of consumer organizations to help provide consumers with the appropriate easy-to-comprehend materials. To view materials created by Consumer Reports, visit their website at www.consumerhealthchoices.org.
The two-year old campaign has clearly had a positive impact. According to Dr. John Santa, director of the Consumer Reports Health Ratings Center, 72 percent of consumers agreed that the Choosing Wisely information has changed their opinion of the topic of overtreatment and prompted them to ask more questions. Nearly 81 percent of consumers reported interest in a Choosing Wisely topic and said they were likely to converse with their physician.
To learn more about Choosing Wisely, visit www.choosingwisely.org.