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Maximizing Motivation for Employee Well-Being

February 16, 2023 @ 10:00 am - 11:30 am

Maximizing Motivation for Employee Well-Being


Most individuals want to live healthier lives, yet many employees struggle to achieve or sustain healthy habits. This webinar will help identify the factors that can stand in the way of employees achieving their health and well-being goals, and present evidence-based strategies to activate employee motivation for healthy living. We’ll conclude with a brief discussion on what employers can do to help reduce barriers to accessing healthcare.

Event Recording:

Event Presentation:

 Maximizing Motivation for Employee Well-Being Presentation

Schedule of Events:

10:00am – 10:05am CST Welcome & Opening Remarks
Melina Kambitsi Ph.D., Senior Vice President, Business Development and Strategic Marketing, The Alliance
10:05am – 11:05am CST Keynote Presentation
Jessica Grossmeier, Ph.D., MPH, CEO/Founder, Jessica Grossmeier Consulting
11:05am – 11:30am CST Q&A Discussion and Closing Remarks
Led by Melina Kambitsi, Ph.D., The Alliance



This event has been approved for CE credit by HRCI, SHRM, and OCI. You must attend the entire webinar from 10:00AM to 11:30AM CST to receive CE credit through OCI.


The use of this official seal confirms that this Activity has met HR Certification Institute’s®(HRCI®) criteria for recertification credit pre-approval.




The Alliance is recognized by SHRM to offer Professional Development Credits (PDCs) for SHRM-CP® or SHRM-SCP®.



This event is approved by the WI Office of the Commissioner of Insurance for licensees under the course topic Principles of Accident and Health insurance.




Jessica Grossmeier, Ph.D., MPH

CEO/Founder – Jessica Grossmeier Consulting

Jessica Grossmeier, Ph.D., MPH is an award-winning researcher and the author of Reimagining Workplace Well-being: Fostering a Culture of Purpose, Connection, and Transcendence. She is a leading voice in workplace well-being, having dedicated her career to identifying evidence-based strategies that promote a thriving workforce.

Jessica works with employers and well-being service providers to identify evidence-based practices to support employee well-being and foster a culture of health. This includes collaborative research, advising, writing, and speaking on topics related to workplace well-being best practices, measurement and evaluation, strategic planning, and value demonstration.

Jessica has published more than 80 articles in professional journals and served as co-editor of The Art of Health Promotion section in the American Journal of Health Promotion. She frequently presents at industry conferences, events, and webinars and has served as a judge for national well-being award programs including the C. Everett Koop National Health Award.


Melina Kambitsi, Ph.D.

Senior VP, Business Development and Strategic Marketing – The Alliance

Melina Kambitsi, Ph.D. joined The Alliance in 2017 and leads the team responsible for membership growth and retention of the cooperative. Dr. Kambitsi comes to The Alliance from Network Health in Milwaukee and Menasha, Wisconsin where she was chief sales and strategy officer. In this role, she was responsible for sales and underwriting, strategic planning, product development and risk-based contract analytics. Previously, she was senior vice president of sales at Blue Cross Blue Shield in Honolulu, Hawaii and the vice president of sales, marketing and product development at Blue Cross of Northeastern Pennsylvania.

Dr. Kambitsi received her bachelor’s in international studies and her master’s and doctorate degrees in economic geography at The Ohio State University. She speaks Greek fluently as well as four other languages (Spanish, French, Romanian and Russian).


February 16, 2023
10:00 am - 11:30 am